The Future of Retail Banking is Showrooms: Commerce Bank Connect Launches In Central West End

New concept in Central West End is company’s latest investment in St. Louis community.

Commerce Bank has introduced its new Commerce Bank Connect concept, a showroom style location combining the convenience of digital banking solutions with a personal touch. Opening August 5th, Commerce Bank Connect will serve the needs of the community with a new and innovative approach to help customers navigate life’s financial complexities.


The 1,800-square-foot tech-centric space aims to tap into the momentum of the bustling Central West End neighborhood. Highlights of the location include a 24-hour Smart ATM accessible via credit or debit card swipe from any bank, appointment setting and video conferencing capabilities to connect with various specialists throughout the company, and state-of-the-art meeting and event space to connect people, ideas and the community overall.

“Our purpose as an organization is to help those around us focus on what matters most in life,” said Darryl Collins, Commerce Bank’s Regional Retail Banking Director. “We want our customers to have the ability to bank on their terms – when and how they want – with a location that offers the digital solutions they desire and the personal touch they deserve.”

People & Purpose

Since opening its doors in 1865, Commerce has provided customers with the financial solutions to address their challenges and work toward their vision.

During construction of the new location, Commerce collaborated with Dream Builders 4 Equity, a local organization providing at-risk youth access to a diverse and broad set of assets through mentorship, entrepreneurship, scholarship and leadership training. The group of students involved spent one day on site during construction of the location to observe and gain exposure to a commercial development project.

During construction, Commerce collaborated with Dream Builders 4 Equity to provide their students first-hand experience from construction trade professionals.

“Being a part of the community means connecting people, ideas and solutions. With this new location, we strive to connect with our customers, prospects and community as a whole,” said Collins. “We offer new technologies and on-demand access to experts to support our customers’ needs, on their time. We support the community and seek to help it thrive.”

The opening of Commerce Bank Connect continues the company’s substantial investment in the St. Louis community. Over the last five years, Commerce has made enhancements to several nearby locations including Vandeventer, Met Square, Natural Bridge and Clayton.

Mentioned in this Article

Jonathan Allen is the Publisher and Editor-in-Chief of EQ. He is also the President and Co-founder of Longneck & Thunderfoot (L&T), a brand publishing company incubated at the Columbia University Startup Lab in NYC. After winning an Arch Grant, he moved to St Louis in the summer of 2016.