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The Bourbon Friday Show with Zoe Scharf from Greetabl

On this episode of the Bourbon Friday Show we had the opportunity to talk with Zoe Scharf, Co-Founder & Chief Brand Officer at Greetabl, about their personalized gift-giving platform.

If you’re interested in supporting local startups this holiday season, check out our holiday gift guides for shopping in St. Louis.

Made for Giftable Moments

โ€˜Tis the gifting season. Boxes and cards, tape and ribbons, messages of gratitude and gifts abound this time of year.

Greetable are a company that makes this season — and really any gift giving time — easier and more personal. All without breaking the bank.

The St. Louis based startup began nearly five years ago with a simple idea: to make personalized gifts for any giftable moment in someone’s lifeโ€”without extra hassle or cost. From engagements, to birthdays, or just to say โ€˜thinking of youโ€™, it can be done for just $15 to $30.

With Greetabl, customers are easily able to create a greeting card, which can be customized with photos and a personalized message and then choose a small gift and/or giftcard to include in the package. The greeting card is then folded up to become the box to hold the gift and sent to the recipient.

โ€œThe gift is the message and the message is the gift,โ€ says Scharf.

So not only does the recipient get to enjoy the gift, but also a physical and personalized card to cherish as a keepsake.

Bourbon Innovation

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As always, the Bourbon Friday team does their best to choose a fitting drink for the occasion.

This week we got to try two different bottles: Woodford Reserve and Larceny Bourbon. Whatโ€™s interesting about these bottles is that they are both customizable.

Online, both the Larceny and Woodford websites have a tool that allows for creating personalized labels to put on these bottles, giving it the perfect touch for gift-giving this season.

If you’re interested in supporting local startups this holiday season, check out our holiday gift guides for shopping in St. Louis.