St. Louis’ Only Inclusion Innovation Conference, Goes Virtual Tomorrow with Books N Bros’ Winnie Caldwell as Keynote

Books N Bros has also been seen on networks such as Disney+ Marvel's Hero Project, SteveTV, Good Morning America, The Hallmark Channel, CNN Heroes, Oprah's O Magazine and more.


VISION 2020 is St. Louis’ only annual conference for women, people of color, and foreign-born emerging entrepreneurs and existing small business owners. Although this year’s event will be held virtually, attendees can – for $15 – satisfy their entrepreneurial curiosities at this one-day symposium that will include interactive sessions and connect inspiring entrepreneurs to community experts and resources.

The insights available at VISION are applicable to companies that cross many industries, from tech-focused companies, to food and beauty formulation businesses to consumer manufacturing companies, and more. Whether you have a business idea you want to test out, or an already-established company you are looking to grow, VISION can help you achieve your business goals.

Tickets are $15

Click here for more information and to register your ticket. Through VISION 2020’s Whova virtual platform, attendees can engage with exhibitors and sponsors, connect one-on-one with other attendees, participate in community chats on chosen topics, and attend breakout sessions to learn from multiple community leaders.

Winnie Caldwell, co-founder and Chief Operating Officer of Books N Bros is a St. Louis native and will deliver the Keynote motivation. Winnie is also Sidney’s mom.

Sidney Keys III, is the 14-year-old founder of Books N Bros, LLC. When Sidney had the idea to found a book club in 2016, he wanted it to be for boys as a form of social justice.


Winnie took off the mom hat and put on the Communications hat. Books N Bros has since grown from seven members to more than 400 internationally, participated in three fellowships, given more than $15,000 in resources back to their local community and was recently part of the WePower Elevate/Elevar inaugural cohort.

VISION, led by BioSTL’s Entrepreneur Inclusion Initiative, empowers underrepresented talent to pursue and develop STEM-enabled ventures within human health, plant and ag science, and food and nutrition. It prioritizes programming for high-potential and entrepreneurially-oriented individuals facing barriers to success, specifically entrepreneurs who identify as Black, Latinx, women, and foreign-born.

You do not have to be a rocket scientist, coding expert or master craftsperson to attend this virtual conference. No matter the stage of your business and no matter the size of your dream, we want you to join us for this one-of-a-kind conference.


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