Peter Markham is an award-winning journalist and writer. He began his career working for ABC News in London and Paris before moving to the Canadian Broadcasting Corporation where he spent many years covering big foreign stories like the revolution in Romania, the end of apartheid in South Africa and the first Gulf War. After a stint with the international news agency AP, he then joined the BBC in London where he had a long and successful career as an Executive Producer on some of the station's flagship news shows. He now works as a freelance writer for an eclectic mix of websites, online magazines and journals.
β€œOne of the first things that you'd want them to do is to really ask you a ton of questions around β€˜what are you currently doing for your finance function within your business?’” recommends Sheldon. β€œYou want your fractional CFO to conduct a big audit of where you are, and what are you currently doing.”

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β€œThat's where this idea of a fractional executive or fractional CFO, specifically comes into play,” says Sheldon. β€œWith a fractional CFO, you have someone to fill that senior position and provide their experience and high-level insights, but they're within the budget that the company can afford. All while getting the job done.”

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